Friday, March 06, 2009

THE SNACK FACTORY NAMES CONSOLIDATED SALES NETWORK AS NATIONAL BROKER FOR CONVENIENCE MARKETS

Princeton, NJ (March 4, 2009) – The Snack Factory, creators of patented Pretzel Crisps® snacks, announced today that they have named Consolidated Sales Network (CSN) as their national broker for the convenience channel of trade on the retail and wholesaler sides of the business.

CSN is an alliance of independent brokers servicing convenience outlets across North America. The alliance members will be handing The Snack Factory’s Pretzel Crisps brand, with an emphasis on the 2 oz. and 5 oz. bag items. CSN covers over 95,000 convenience outlets, including 7-11, Chevron, Speedway and Wawa, among others.

“Convenience store sales of snacks remain strong, and a healthy, delicious snack like Pretzel Crisps fit what consumers are looking for,” said Warren Wilson, President of The Snack Factory. “We love sharing Pretzel Crisps with snack enthusiasts, and look forward to a great partnership with CSN to have Pretzel Crisps available for snacking across the nation.”

“Representing The Snack Factory in the convenience segment is a significant opportunity for the Consolidated Sales Network,” commented David Tucci, Executive Director of CSN. “Building a dynamic brand such as Pretzel Crisps is what we do best.” “Our members specialize in capitalizing on unique, fast moving consumables across the convenience channel.” “Our local market expertise and long standing customer relationships will be the key factors in driving trade acceptance and performance in the snack category.”

About The Snack Factory
From the creators and former owners of New York Style Bagel Chip Co, comes Pretzel Crisps, a unique pretzel cracker. Family owned and operated by entrepreneurial husband and wife team, Warren and Sara Wilson, the Snack Factory is based in Princeton, NJ. For more information, visit http://www.pretzelcrisps.com/.