Skillman Santas bring Pretzel Crisps to NYC streets

December 13, 2008
http://blogs.mycentraljersey.com/foodchain/2008/12/13/skillman-santas-bring-pretzel-crisps-to-nyc-streets/



A local company will be making a big promotional play in New York City this week to mark the Christmas-gift-mailing rush.

The Snack Factory, based in the Skillman section of Montgomery Township, makers of the pretzel cracker Pretzel Crisps, is deploying more than two dozen “Santas and elves” throughout five locations in Manhattan between 7 a.m. and 1 p.m. Tuesday Dec. 16, to hand out more than 45,000 Pretzel Crisps to the public.

“This year,” says Snack Factory’s announcement, “the U.S. Postal Service recommends that parcel post, the least expensive shipping service, be sent out by Dec. 16 in order to ensure that gifts arrive under the tree in time.”

All those shoppers and shippers rushing their packages off will be offered “a stress-relieving crunch to help them make it through the day,” says Pretzel Crisps’ maker, which was named No. 3 on the Inc. 5000 List of Fastest Growing Companies and No. 1 in the top businesses in the New York, New Jersey and Pennsylvania area.

The Snack Factory is a family-owned and -operated business started by husband-and-wife entrepreneurs Warren and Sara Wilson, who patented the fat-free, cholesterol-free flat pretzel as a new vehicle for dips and spreads in addition to the traditional ways pretzels are enjoyed.

For more information, visit www.pretzelcrisps.com